How Many Businesses Are On Facebook (2023 Statistics)

Have you ever wondered, “How many businesses are on Facebook?” If so, you’re not alone. This question has puzzled many, including myself. After digging deep into the world of social media statistics, I’ve found some fascinating insights that I’m eager to share with you.

This article will shed light on the staggering number of businesses that have established a presence on Facebook, a platform that has become a cornerstone of digital marketing strategies worldwide. So, let’s dive in and uncover the secrets behind Facebook’s business landscape together.

Key Takeaways

  • 93.7% of businesses have a presence on Facebook, with over 200 million business pages as of June 2022.
  • The top industries using Facebook as a marketing tool are retail and technology, while the top regions are North America and Europe.
  • Businesses can benefit from increased visibility, targeted advertising, customer engagement, and feedback on Facebook but may face competition from other brands or changes in algorithms impacting reach.

Businesses are increasingly using Facebook as a marketing tool, with over 200 million business pages on the platform as of June 2022 and 93.7% of businesses having a presence on the social media platform.

93.7% of businesses have a presence on Facebook, with over 200 million business pages as of June 2022.

– Facebook Business

Global Statistics On Businesses Using Facebook

Facebook serves as a powerful platform for businesses worldwide to gain visibility and connect with customers. The global statistics on businesses using Facebook showcases the platform’s immense popularity and effectiveness for various industries.

Percentage of businesses on Facebook93.7%
Companies using Facebook’s applications and free toolsOver 200 million
Consumers using Facebook for customer service60%
Monthly active users in the U.S.243.58 million
Marketers using Facebook for advertising93%

These statistics highlight the widespread adoption of Facebook as a vital marketing tool for businesses around the world. As Facebook continues to develop new features and expand its user base, it remains a crucial resource for companies seeking to establish a strong online presence and engage with their target audience.

Statistics By Region And Industry

It’s essential to understand the varying statistics of businesses on Facebook by region and industry, as this can provide insights into the platform’s effectiveness for different markets. The following table presents various regions and industries, showcasing the number of businesses using Facebook as a marketing tool.

RegionIndustryNumber of Businesses on Facebook
North AmericaRetail1,500,000
Asia-PacificTravel & Hospitality850,000
Latin AmericaFood & Beverage700,000
Africa/Middle EastEducation400,000

Keep in mind that these figures are approximate and may fluctuate as more businesses join Facebook or shift their focus to other platforms. However, it’s evident that a significant number of businesses across various regions and industries recognize the potential benefits of using Facebook as a marketing tool.

Growth Rate Of Businesses On Facebook

The growth rate of businesses on Facebook has been nothing short of remarkable, with the platform now boasting over 200 million businesses using its apps and free tools. This rapid expansion can be attributed to the immense user base that Facebook has managed to maintain, despite facing competition from other social media platforms.

One contributing factor in this steady increase is the continuous launch of new features tailored exclusively for marketers and business owners. For instance, Facebook ad revenue rose in response to improvements in targeted advertising capabilities and engagement-driving content formats like video and stories.

With compelling success rates, many small-to-medium enterprises have adopted these strategies as a core component of their marketing mix.

Top 50 Businesses On Facebook

Facebook is home to some of the biggest names in the business world. Here are the top 50 businesses on Facebook based on their number of followers:

  1. Disney – 248 million followers
  2. Samsung – 160 million followers
  3. Coca-Cola – 107 million followers
  4. Adidas – 81 million followers
  5. Nike – 85 million followers
  6. McDonald’s – 79 million followers
  7. Pepsi – 39 million followers
  8. Starbucks – 37 million followers
  9. Walmart – 34 million followers
  10. Amazon – 30 million followers
  11. Pizza Hut – 26 million followers
  12. Disneyland – 28 million followers
  13. Mercedes-Benz – 21 million followers
  14. Marvel – 20 million followers
  15. Chick-fil-A – 18 million followers
  16. FedEx – 17 million followers
  17. Jeep – 17 million followers
  18. Ford Motor Company – 15 million followers
  19. Budweiser – 13 million followers
  20. Audi – 8 million followers
  21. KFC – 8 million followers
  22. Michelin – 1.4 million followers
  23. LG US – 9 million followers
  24. Nissan – 11 million followers
  25. Visa – 7 million followers
  26. BMW USA – 6 million followers
  27. Chevrolet – 5 million followers
  28. Sony Mobile Global – 4,975,442 followers
  29. Mastercard – 4 million followers
  30. Audi USA – 4 million followers
  31. Intel – 1.75 million followers
  32. Hewlett-Packard – 1.6 million followers
  33. Xerox – 700,000 followers
  34. Campbell’s Soup Company – 2 million followers
  35. Bank of America – 2 million followers
  36. Maybelline New York – 32 million followers
  37. Burger King USA – 36 million followers
  38. Taco Bell – 10 million followers
  39. Heineken – 10 million followers
  40. IBM – 1 million followers
  41. Verizon – 1 million followers
  42. Sonic Drive-In – 800,000 followers
  43. Porsche – 6.49 million followers
  44. Ferrari – 6.6 million followers
  45. Chick-fil-A – 18 million followers
  46. GE – 4 million followers
  47. Boeing – 1.494 million followers
  48. Mercedes-Benz – 21 million followers
  49. Xerox – 700,000 followers
  50. Cadillac – 250,000 followers

Advantages And Disadvantages Of Facebook For Businesses

Facebook offers businesses a range of advantages, including increased visibility, targeted advertising, customer engagement, and feedback. However, there are also potential disadvantages such as competition with other businesses on the platform and changes to algorithms that can impact reach.

Advantages: Increased Visibility, Targeted Advertising, Customer Engagement, And Feedback

Facebook provides numerous advantages for businesses, including:

  • Increased visibility: With over 2 billion monthly active users on the platform, Facebook offers direct access to a vast audience. By creating a business page and regularly sharing content, businesses can increase their visibility.
  • Targeted advertising: Facebook’s ad platform allows businesses to create highly targeted campaigns based on demographics, interests, behaviors, and more. This ensures that ads are shown to the right people at the right time and can lead to increased conversions.
  • Customer engagement: Social media platforms like Facebook allow businesses to connect with customers directly. By responding quickly to messages and comments, businesses can foster goodwill among users and increase customer engagement.
  • Feedback: Facebook provides an excellent opportunity for businesses to receive feedback from their customers. By asking for reviews and encouraging users to share their opinions, businesses can gain valuable insights into how they’re perceived by their audience.

Overall, knowing how to leverage Facebook’s features can provide significant advantages for businesses looking to increase brand awareness and engage with customers.

Disadvantages: Competition, Changes To Algorithms, And Maintaining Brand Image

Although there are several benefits to using Facebook for businesses, there are also some disadvantages that should be considered. These include:

  1. Competition: Businesses on Facebook face tough competition from other brands and content creators, which can make it difficult to stand out and reach a large audience.
  2. Changes to algorithms: One of the major disadvantages of using a Facebook page as a business platform is the shrinking organic reach due to changes in the algorithm. This means that businesses may need to invest in paid advertising to ensure their content reaches their target audience.
  3. Maintaining brand image: Maintaining a positive brand image on Facebook is crucial for businesses, as negative comments or criticism can quickly damage reputation. Businesses must constantly monitor their social media presence and respond proactively to negative feedback or comments.

Despite these challenges, many businesses see the value in maintaining an active presence on Facebook given its massive user base and potential reach.

Future Predictions For Businesses On Facebook And Conclusion

In conclusion, Facebook has become an essential platform for businesses to connect with their audiences and improve their online presence. With over 200 million business pages on its platform, it’s clear that many businesses see the value in having a Facebook presence.

As we move into the future, we can expect this trend to continue as Facebook continues to innovate and offer new features for businesses to take advantage of.


Q: How many businesses are on Facebook?

A: As of 2021, there are over 200 million businesses active on Facebook.

Q: How many people use Facebook?

A: According to the latest statistics, there are over 2.8 billion people who use Facebook every month.

Q: How many Facebook users access the platform via mobile?

A: As of 2021, over 98% of Facebook users access the platform via mobile devices.

Q: How much revenue does Facebook generate from advertising?

A: In the first quarter of 2021, Facebook’s advertising revenue was $25.4 billion.

Q: How many businesses advertise on Facebook?

A: Over 10 million businesses advertise on Facebook.

Q: How many people use Facebook Messenger?

A: As of 2021, there are over 1.3 billion people who use Facebook Messenger every month.

Q: How do businesses use Facebook?

A: Businesses use Facebook to advertise their products and services, connect with customers, and build their brand’s online presence.

Q: What are some Facebook marketing statistics I need to know?

A: Some Facebook marketing statistics you need to know include: Facebook Stories have 500 million daily users, 96% of social media marketers consider Facebook advertising effective, and users spend an average of 38 minutes per day on Facebook.

Q: What are some Facebook demographics statistics I need to know?

A: Some Facebook demographics statistics you need to know include: 51% of Facebook users are male, 74% of users in the US are over the age of 18, and 69% of adults in the US use Facebook.

Q: How many people will use Facebook in 2023?

A: It is projected that by 2023, there will be over 3 billion people who use Facebook.

James Allen, a finance enthusiast with 10+ years of experience, founded Billpin in 2020 to demystify personal finance. Inspired by his mother’s frugality and his own financial expertise, James aims to transform people’s relationship with money. Through this site, he provides easy-to-understand guides, empowering individuals to manage their finances effectively and take control of their financial future.

Content Disclaimer: Opinions expressed here are the authors alone, not those of any companies mentioned, and have not been reviewed, approved, or otherwise endorsed by any of these entities.

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